It's all About Marketing


marketing strategy :: media liaison :: marketing tools
Tel: (011) 609 9779

About Marketing offers a full marketing consultancy service effectively taking on the function of a marketing manager for our respective customers.

Our team of dedicated and trained specialists assist you in making informed decisions about your marketing strategy, and then effectively implement marketing projects. About Marketing is led by entrepreneur Sandy van Zyl, who has a Post Graduate Diploma in Marketing and is a Member of the Institute of Marketing Management, the Professional Sales Association and a Full Member of the Institute of Quarrying of Southern Africa.

Key Services
  • Marketing strategy
  • Press releases & media liaison
  • Advertising design and placement
  • Web Design, development and maintenance
  • Events co-ordination including open days and golf days
  • Industrial Networking
  • Front office training and employee motivation

Empowerment Initiatives

A
bout Marketing aligns itself with the broad-based black-economic empowerment charter in particular in terms of human resources development and employment equity. About Marketing contributes to sustainable development in South Africa through its efforts to procure from, and support, companies owned and managed by historically disadvantaged South Africans.

About Marketing supports small businesses in South Africa


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Should you Cut Back or Push Marketing In A Recession?

During the current economic downturn, the question is often debated around whether to continue advertising particularly with companies watching every cent they spend in order to survive. Advertising is a way to help customers visualise your service benefits. It increases visibility of the company and its products, and strengthens brand awareness. Advertising coins the phrase “in the face of the customer”; it’s all about being seen.

You will find that consistently communicating your message through advertising and editorial will help brand your product and, if your product delivers its promised benefits, sales will increase over time.

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6 week bridging course for school leavers

j0283195.gif About MarKeting is offering a six week, practical, hands-on, bridging course in a functioning, office environment for school/college leavers to prepare themselves for their transition into the business world.

A weekly theme will cover in depth areas such as: Office Etiquette, Office Administration, Business Tools, Customer Service, Marketing and Events and Human Resources

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